Category Archives: Blogging

5 Image Sources I Use to Spice Up My Content

I think we all know that images can add so much to our content. Even if they’re relatively simple, they help make things look more visually appealing and can break up big blocks of text. So here are 5 sources of images that I regularly use to spice up my content. Most are free!

12 Ways to Brainstorm Content Ideas – Developing A Content Strategy, Step 5

Brainstorming content ideas is a key part of any content strategy. Taking time out to generate several ideas in one setting will save you lots of time, ensure you never run out of things to say and, importantly, make sure that your content is truly serving your business and your audience! Let’s dig in.

When and How Often to Post – Developing A Content Strategy, Step 4

We’ve thought long and hard about purpose and goals, now is the time to start the work towards coming up with a concrete content plan! We’re almost ready to start brainstorming ideas and drafting posts, but first let’s put together an editorial calendar. That is not nearly as scary as it sounds. In fact, it’s quite fun!

What’s the Problem? – Developing A Content Strategy, Step 2

As you saw in step 1 of this training, coming up with a content strategy isn’t all about brainstorming ideas and planning when to post them (although that will come). It’s also about planning the right kind of content, and that comes with understanding our audience, their problems, and our purpose.

Why You Need a Content Strategy for Your Blog (New FREE Content Marketing Training Series)

One of the things about publishing content online is that you really have to stay on top of it. You’ve got to be putting stuff out there consistently for people to remember who you are, and you need people to remember you and your site if you’re going to make any money at all!